mr. Goodbar
After being around a hundred years mr. Goodbar earns its title as a Timeless Favorite. A classy person deserves a classic snack and we know good classics.
Classics Recognize Classics
Some things just never go out of style, like leather jackets, Smells Like Teen Spirit or even your hand me down pair of chucks. That’s why we’ve decided to bring two favorite classics together.
mr. Goodbar x Converse Collab
We’ve chosen to promote through social media platforms to generate buzz and earned media through content creators such as sneakerhead IG accounts or influencers posting reels/ TikToks.
Classics Stream x mr.Goodbar
mr.Goodbar sponsoring classic movies and shows on streaming platforms to remind viewers of other classics that remind you of us.
Tik Tok Lens
mr.Goodbar is for all ages, we want to encourage consumers to have fun with it. Share with friends what mr.Goodbar deemed you as classic as.
New vs Classic
As consumers browse the aisles of their favorite grocery store, we’ll remind them — new isn’t always improved.
Partner: Marissa Diaz De Leon